The Beatles in the 1950’s and 60’s were very much so representational of the Graphic Design industry and progression at the time. Sgt. Pepper's Lonely Hearts Club Band is the eighth studio album by the British rock band and shows a unique style and interpretation of the band though the graphics used, most obviously though their album and poster artwork.
They Beatles changed the period known as the ‘Sixties’ as their influence is still being felt today. Their music, lifestyles, culture and clothing styles all changed because of this remarkable band that emerged out of Liverpool England in the early 1960s.
The album was released on 1 June 1967 in the United Kingdom and the following day in the United States. Various critics and publications often describe it as The Beatles’ most influential albums of all time. It was ranked the greatest album of all time by Rolling Stones in 2003.
Influenced by the early rock ‘n’ roll stars from America such as Elvis Presley, Buddy Holly and Gene Vincent they spent a considerable amount of time listening and copying the styles of these great 1950’s rock ‘n roll heroes. It’s fair to say that the music style adopted by the Beatles has its roots in 1950’s American rock ‘n’ roll.
The introduction of the colour TV as well as the progressions involved with photography gave an uplifting attitude towards the Graphics being incorporated into the Beatles media. Graphics used on their souvenirs and memorabilia such as badges, t-shirts, records, posters, lunchboxes and other popular merchandise are still being collected as what is seen with great value by Beetles
fans. It is most certain that the album graphics along with the song titles work together in aiding and supporting the concept being represented.